Patients are pathfinders: Transform business objectives and deliver visible value
In a value driven world, incorporating patient initiatives is the key to pharma’s survival. Throughout clinical trials, marketing, support programs and high-level strategy the patient voice should be the first in every room.
But how do we implement insights, measure success and scale initiatives across the company?
At eyeforpharma Philadelphia, our presentations, case studies and workshops will give you 2020 vision when evaluating strategies for the future. Ensure you take the patient-preferred path to 2025.
Collaborate with patients at the only event where engagement, advocacy, commercial and digital intersect to improve human lives.
4 essential themes for 2020:
Prove value to patients:
Renounce tokenism by developing implementable patient-centric strategies. Ensure patients feel the full benefit of every initiative
Prove value to internal stakeholders:
Learn how to create initiatives that can be measured, implemented and scaled cross-departmentally. Discover the metrics used to measure effectiveness and justify budgets
Develop a successful patient-centric internal infrastructure:
Explore transformative innovations in data and technology and see how top pharma are building cultural, departmental and digital foundations that help grow patient-centric strategies.
Discover the impact of regulatory change on your patient engagement:
Join the FDA for a deep-dive and Q+A into updates on their guidelines and understand key guidelines for engaging and coaching patients.
Pharma Silver Pass: USD 1699.0,
Solution Provider Silver Pass: USD 2399.0
Speakers: Marc Boutin CEO NHC, AmyNicole Nayar Head, Global Patient relations Abbvie, Doug Stover VP, Global Head of Patient Experience and Technology Practice UCB, Eric Racine VP and Head, North America Public Affairs & Patient Advocacy Sanofi, Jodie Gillon VP, Patient Advocacy & Clinical Affairs Abeona Therapeutics, Laurie Meyers Head of CMG Patient Engagement Genentech, Laurie Myers Global Health Literacy Director Merck, Lori Hall Director, Global Health Literacy Eli Lilly, Melissa Falcone VP, Patient Services and Reimbursement, Autoimmune and Rare Diseases Mallinckrodt, Caren Heller CSO Crohns Colitis foundation, Durhane Wong-Rieger President Canadian Organization for Rare Disorders, Jay Newman Head of US Marketing and Patient Access Spark Therapeutics, Inc., Joseph Collins Head, Medical Intelligence and Patient Perspectives Sanofi, Ronnie Choudhary Senior Director, Global Customer Strategy Pfizer, Samir Shaikh Deputy Director for the Patient Affairs Staff FDA, Sandra Yang US Omnichannel Strategy Director AstraZeneca, Thomas Abbott Head, Real World Evidence Astellas, Zheng Yang Head of Technology and Data Innovation, Customer Value Boehringer Ingelheim, Brett Kopelan Executive Director Debra, Terri Klien President and CEO MPS Society, Fern Nibauer-Cohen Director, Patient Engagement and Business Development Penn Radiation Oncology, Nicky Kelepouris US Medical Director-Growth Hormone Novo Nordisk, Andrew Schorr Co-founder and President Patient Power, Esther Schorr Co-founder and COO Patient Power, Kristin Olson Senior Director, Patient Advocacy Seattle Genetics, Lydia Groosov patient advocate, Maggie Teliska CTO My beat goes on (P.A), Nichole Chobin President and Founder Adversity2Empowerment CultivatingMindsets, Mary Andrews CEO The Magic Foundation
Time: 8:30 am - 5:00 pm