Learn best practices when managing an end-to-end HCP/HCO engagement platform. Assess current and future business drivers through interactive sessions, a keynote presentation, and though-provoking panel sessions. Network with a unique gathering of senior-level, professionals who design and engage with HCPs.Proactively manage risk by implementing controls around engagements, support compliance, and workflows in order to drive more value. Measure promotional effectiveness campaigns by implementing prescriber-specific information engagements through pull-through strategies. Improve overall HCP/ HCO engagements through fair and accurate payments, visibility to the organization, and consistent experience.